The Embassy of the Islamic Republic of Pakistan Prague, Czech Republic in collaboration with the Provincial governments of Khyber Pakhtunkhwa (KP) and Gilgit- Baltistan (GB), participated for the first time in the "27th International Holiday World Fair Prague", being held in Prague from 15-18 February 2018. It is one of the largest events for Tourism and Food Industry in Central and Eastern Europe. It presents opportunities for tourism and gastronomy for national and regional tourism offices, travel agencies and domestic tourism regions. This Fair is being attended by Embassies represented in Czech Republic and Tourism Companies/Travel Agencies from around 50 countries.
The Embassy of Pakistan established a Pakistani Pavilion with traditional handicrafts, placards, banners and publicity material showcasing landscape, culture of all regions of Pakistan. Live documentaries presenting touristic potential of the country were televised on a large screen. The visitors expressed keen interest in Pakistan's stall, especially touristic attractions of the northern areas and high peaks like K-2 and Tirich Mir etc.
Participation in this Fair will significantly contribute to promote tourism of the country for which Embassy of Pakistan is striving hard, particularly in current times of western media vilification campaign. Pakistani food was also served to the visitors. This Fair will continue for four days.
15 February 2018