Holds bachelor’s degree in architecture and design from Oxford Brooks University, the UK and Diploma in Film and European Cinema.
Worked in architecture for 5 years before switching to media, non-profit and commercial work full time.
Possesses 24 years of experience in design, photography and film.
Ran a programme for 3 years named Concern for Children aimed to raise funds to treat children suffering from illnesses in Karachi.
Worked as Freelance designer, photographer and film maker with renowned business entities and media outlets including Coke Studio, Hum TV, Warid, Pakistan State Oil Engro, Indus Hospital, SIUT (a medical institute), Mohatta Palace Museum and Gallery, Numaish (cultural collective) and Jhuley lal (contemporary art).
Directed several short movies, documentaries and advertisements along with publishing various photography books, photo essays for magazines as well as several exhibitions.
Remained associated with many projects of UNICEF, US AID, Engro, Koel Gallery and other prominent local and international organizations.
Awarded Hunter Johnson Prize for commitment and dedication.
From June 2024: Ambassador extraordinary and plenipotentiary of the Islamic Republic of Pakistan to the Socialist Republic of Vietnam and accredited to Lao PDR.